As Christmas and the New year appear on the horizon, Tre powers into Q4 in Sweden with big, bold moves.
Tre recently launched a major network campaign to boost brand perception and solidify its reputation as a network leader, paving the way for its new brand positioning across both B2C and B2B. With NPS at an all-time high, customer satisfaction is stronger than ever. This heightened focus on brand will carry Tre into 2025 with even greater momentum.
The iPhone launch was a huge success, with Tre grabbing an impressive 40% market share and seeing positive results in store visits, further reinforcing its status as a top choice for mobile users in Sweden.
Meanwhile, the buzz around the 3Arena PR launch on 18th September has built momentum for Tre’s highly anticipated takeover of the venue in January 2025, boosting brand visibility in the entertainment sector.
Tre is committed to inclusivity and supporting diverse communities, with a focus on empowering children’s football dreams, championing Pride Stockholm, and strengthening its family offerings to ensure everyone feels connected and supported.
And finally, building on the success of its August launch, Tre’s Christmas campaign continues to strengthen its family position, a core element of its strategy to become the go-to provider for Swedish families. Gather the whole family in the mobile subscription! Everyone calls and messages freely from their own number and you share the surf. Applies to up to five people.
See the latest Christmas TVC here.